Editing & Brand Building
My Imperfect Life
Editing & Brand Building | Overall Website
And then along came Kate Sharma. The assertive, sharp, unbending, lovable, dark-skinned romantic lead who brought along with her all of the touches to my heritage that I’d never realized I missed in my everyday domain. Watching the character’s intense, honest, embodying love story as a single, (relatively) young South Asian woman, who deep down still believes in that wide-eyed notion of happily ever after, I was taken through an emotional journey that pulled on my layered self-identity and examined the ingrained relationship I have with my culture, my worth and my place in society.
woman&home
Editing | Beauty Channel
Millennials—who grew up during a war on terror, graduated into a recession and adulted through dystopian-like politics, broken economies and a global climate crisis—grabbed onto this pure nugget of nostalgia, which gave us deliciously facetious high-school antics, honest and resonant relationships and just enough drama to create a vessel (or should I say time capsule) of escapism.
Bombayish
Brand Building | Overall Brand
And then along came Kate Sharma. The assertive, sharp, unbending, lovable, dark-skinned romantic lead who brought along with her all of the touches to my heritage that I’d never realized I missed in my everyday domain. Watching the character’s intense, honest, embodying love story as a single, (relatively) young South Asian woman, who deep down still believes in that wide-eyed notion of happily ever after, I was taken through an emotional journey that pulled on my layered self-identity and examined the ingrained relationship I have with my culture, my worth and my place in society.