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Digital Journalist

Beauty | Lifestyle | Shopping
About Me


I'm a digital journalist specialising in beauty, fashion, lifestyle and shopping/eCommerce, with skills and experience in traffic and eComm revenue growth, team leadership and project and content management.

I currently work as Digital Beauty Editor at woman&home where I look after the entire site channel. Previously I was Deputy Editor/Beauty & Fashion Editor for My Imperfect Life (Future plc.) where I also looked after the eCommerce pages.

In the past, I have worked on a number of women’s lifestyle brands including, Goodto, Women's Health and Stylist.

I have an MA in Magazine Journalism from City, University of London, a BA in English and Spanish from University of Leeds and a L3 Team Leader qualification from the Chartered Management Institute.


Please don't hesitate to contact me via website, email or social media.


Work Experience


October 2023 - Present

woman&home | Digital Beauty Editor

I am currently working as Digital Beauty Editor for woman&home in an acting capacity.

March 2022 - September 2023

My Imperfect Life | Deputy Editor / Beauty & Fashion Editor

I worked as Deputy Editor for My Imperfect Life, where I headed up the beauty and fashion verticals and looked after eCommerce content.

August 2020 - March 2022

woman&home | Digital Shopping Writer

July 2019 - August 2020

woman&home, GoodtoKnow, WhatsOnTV | Digital Writer

March - July 2019

GoodtoKnow | Digital Writer

September 2018 - March 2019

GoodtoKnow | Social & SEO Writer

August 2018

Stylist | Beauty Desk Cover

July - August 2018

GoodtoKnow | Social Media Writer

November 2017 - April 2018

Women's Health | Digital Writer

August - November 2017

Stylist | Beauty Intern

Further details available upon request



2017 / June

City, University of London

MA Magazine Journalism


I developed advanced skills in reporting, interviewing, researching, news and features writing, magazine design, photography, subediting, multimedia editing, magazine production and social and digital journalism.

2014 / July

University of Leeds

BA English and Spanish

2:1, with a year abroad

I spent my year abroad at Universidad Complutense de Madrid, Spain, where I studied at the School of Economic Sciences and Business Studies.


Awards—Shortlisted for AOP Digital Publishing Award 2020 for work on the w&h/GTK/WOTV digital news team.


Spanish speaking—professional working proficiency.


Editorial skills include: editing, subbing, commissioning, content planning.


Creative tools—competent using: Photoshop, Canva, InDesign and iMovie.


Digital tools—competent using: various CMS (including Wordpress and Vanilla), Outlook and Google Workspace.


SEO and analytics tools—competent using: Google Trends, Google Analytics, Google Search Console, Google Keyword Planner, Keyword Tool (.io), and Google Data Studio.


Marketing tools—competent using: Taxi, Selligent Marketing Cloud and Fie Affiliate Widget Console (Future’s internal system).


Planning tools—competent using: Google Sheets, Desknet, Content Station, Trello.


Driving licence.


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